Home Video Asylum

TVs, VCRs, DVD players, Home Theater systems and more.

You're not giving Pioneer its due

Fujitsu and Matsushita got in on the ground floor of university-based plasma technology that they patented. But it was Pioneer that invested more R&D dollars and resources in plasma quality. I worked for Extron Electronics for a year in the late '90s and followed display technologies pretty closely then and ever since. Pioneer made a very significant commitment to plasma quality early and often and that's why it was justified in charging a premium. Unfortunately, most customers don't value quality as much as saving money and with Pioneer forced to close its plasma business, there has to be some concern that the bar will not be raised as high with Matsushita controlling the market and owning the sweet spot for profits, i.e., sacrificing some quality for affordability.


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