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Original Message
One mild criticism of your criticism having to do with the targeted American audience
Posted by Audiophilander on July 18, 2007 at 10:25:01:
I doubt that the increase in star ratings was accidental as so much attention was paid to accuracy elsewhere; it was probably a conscious decision by Pixar. Most folks in this country think in terms of 5 star ratings, so going with a 3 star rating would probably draw more attention to itself, perhaps confusing some folks into thinking it's a mediocre rating. Note: It's also possible that the wine switch was a subtle in-joke.
Cheers,
AuPh