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Original Message

RE: Lots of words, saying nothing

Posted by David Aiken on May 20, 2008 at 17:31:53:
"I disagree. Unless you can prove otherwise, the pollsters are reporting what they are told, so if there is a problem, the people being polled are the ones in error."

I have no doubt the pollsters are reporting what they are told, but what they are told is in response to a standard set of questions that everyone who was polled was asked. If there's a problem, it isn't because the people who were polled didn't answer the questions properly, it's because someone who designed the questionnaire didn't come up with a good set of questions.

If you do a poll and the results aren't clear, then the problem usually lies with the poll and the questions asked. You should be designing the questions in such a way that the responses leave no doubt as to what the data means.

David Aiken