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The future of the movie theatre?

Panasonic Opens Digital 3D Experience in S. Carolina

By Elina Shatkin

Aug 4, 2003, 17:10 PST


Panasonic announced the opening of the first Panasonic Digital 3-D Experience at the Broadway at the Beach entertainment complex in the heart of Myrtle Beach, South Carolina. Nestled around a lake on over 350 acres, Broadway at the Beach is the largest entertainment venue of its kind in South Carolina, with more than 10 million visitors annually, and offers first-class dining, shopping, and entertainment.

Located at the John Q. Hammons Theater in the complex, the Panasonic Digital 3-D Experience features a fully-integrated theater system specially designed to immerse theatergoers in a high-definition (HD), 3-D viewing encounter. The 90-seat theater will plunge audiences into an interactive experience with larger-than-life images that appear to jump off the screen. Using state-of-the-art digital technology, the system includes Panasonic's new 3-chip Digital Light Processing (DLP) based projectors, Edwards Technologies Inc.'s (ETI) HD media server, and exciting 3-D content from nWave Pictures, including "3-D Mania: Encounter in the Third Dimension," which will be featured for the theater's debut.

Panasonic is marketing a competitively priced, easy-to-install 50- to 500-seat 3-D Digital Cinema package with options for multipurpose use and in-theater special effects (the 4th "D"), including specialty lighting, fog, water mist or spray, wind, smoke, heat or almost anything a filmmaker might imagine.

Doors open at 9:30 a.m.; first show begins at 10:00 a.m., seven days a week.



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Topic - The future of the movie theatre? - clarkjohnsen 08:30:55 08/08/03 (2)


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