I see an inherent flaw in the scheme:

Films/DVD Asylum

Movies from comedy to drama to your favorite Hollyweird Star.

In Reply to: Cleverest DVD marketing scheme *ever* posted by clarkjohnsen on August 3, 2005 at 09:10:42:

Unless the distribution machines can check for defects and scratches in the discs there are a world of problems awaiting them. Let's assume that the machine re-rents discs after return. Without qualified personell on hand to inspect the returns the next sucker will get a movie which either won't play or will only partially play. This is frustrating ebough when it happens with a Blockbuster rental, but at least they have personell available to refund your money or provide a replacement disc at no additional charge. Can you imagine what it would be like renting a defective disc from a machine.
Then there's always the ratings issue. An underage kid could potentially "borrow" a parent's VISA card and if they know the security code then rent anything they want with no supervision. Unless Redbox has resolved these issues it would seem that the best system is still having responsible clerks available to inspect discs and IDs for film rentals.
AuPh

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Topic - Cleverest DVD marketing scheme *ever* - clarkjohnsen 09:10:42 08/03/05 (3)

FWIW, the "clever" part consists in the sell-through. nt - clarkjohnsen 13:01:06 08/03/05 (0)

I see an inherent flaw in the scheme: - Audiophilander 11:43:32 08/03/05 (0)

My Safeway has... - mkuller 10:35:30 08/03/05 (0)

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I see an inherent flaw in the scheme: - Audiophilander 11:43:32 08/03/05 (0)

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