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In Reply to: RE: Right, evolution was/is truth. But you are wrong. posted by Jazz Inmate on October 12, 2010 at 10:33:56
nt
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Anyone remember Walkmen?
One thing's for sure - it ain't getting any better.
"Marshall McLuhan, (1911-80) gained fame in the 1960s with his prophetic proposal that electronic media, especially television, were creating a “global village” in which “the medium is the message,” i.e., the means of communications has a greater influence on people than the information itself. See Understanding Media: The Extensions of Man (1964)."
This guy predicted that the "age of lecture" in which people listened and learned was ending and that the "age of dialog" in which everyone has the ability to discuss, regardless of whether they should or not, is leading us back to a tribal existence.
McLuhan had a cameo in Annie Hall. I believe he was standing in line at a movie theater.
I think "age of dialogue" is the term McLuhan used. I'm no expert on his writings but I've read that in his time he was criticized for not making judgments. I think age of dialogue may be a non-judgmental way of saying nobody shuts up and listens anymore, or everyone speaks up merely because they have the means or ability to do so which fits with his overall "media is the message" theme.
For example, the existence of Facebook or Myspace says more substantively than the people who use it. The existence of blogs says more than the people who blog. The existence of a forum such as this one says more than its participants. The existence of a talkshow exposing people's personal lives or a reality show like The Biggest Loser says more substantively than the participants ever will. If you agree, then it's up to you to decide whether these things are good or bad. If you disagree, then you may conclude that a particular medium is simply the means by which the real message is conveyed and the viewer/reader/listener/participant's focus should be on that message.
However, I don't think it's so cut and dry or either bad or good. The existence of media such as facebook and myspace is a bigger message to me than anything the people who use it could say. I think differently about film, music and some tv. Print media has been used effectively but it's dying.
...to think, to be able to put meaning in the communication. Anyone who has ever seen typical streams of verbal garbage will confirm that. Easily today 99.99% of all "communication" is just worthless junk, taking away the time and energy of its participants. Relentless texting leaves no room for meditation, thought, doubts. Writing a letter (or even typing it) promoted a thought simply because it took more time to do it.
Great quote, thank you!
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