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In Reply to: RE: 20% is still 44,742 Blu Ray players added that week posted by Ole Lund Christensen on November 25, 2007 at 04:35:29
>>>Being negative about such good Blu Ray numbers must be getting difficult for you<<<
Not at all, in fact its rather easy. As Oscar pointed out, its going to be the stand alone players that make or break the formats. Relying on a game console could be a big mistake, and Stringer has pretty much conceded that.
Jack
Follow Ups:
People who buy USD 99 players do not buy many USD 25 movies.
And the people, who can afford a HDTV, they can also afford a Blu Ray player.
PS3 wins the game :-), also because 10 million Blu Ray drives gives quantity prices on drives.
latest Nielsen numbers in link
with all those BD players out there, that's the best you can do? There's at least 8 times as many players out there, and that's the best BD can do, including BOGO sales. That's pretty sad. Sony should be embarassed.
That would explain Stringer's lastest comments. Can you say niche product?
Jack
If you see a better way to market blu-ray, I'd love to hear it. HD DVD has much better name recognition, better prices on hardware and far poorer sales.
Yet you bash blu-ray rather than hd dvd for not having better sales. Spin much?
-------------"I have found that if you love life, life will love you back." -Arthur Rubinstein (1887-1982)
If you look through my older posts, you'll see I've always said that I expect both formats to be niche products. The masses just don't care. I don't have a problem with that. OTOH, if one format becomes mainstream, I'm fine with that too. Unlike you, I own and support both formats.
As for HD DVD sales, they seem to be OK, considering that Sony expected to have killed the format by now. Now they are talking stalemate.
Interesting times.
Jack
That's not spinning. It's a serious concern that goes right to the issue of limiting returns on content and quality (unlike your criticisms of Blu-ray).
By the way, PS3 games are Blu-ray too. You seem to think only movies are.
Can you provide the source for your comment that "Sony expected to have killed HD DVD by now. Now they are talking stalemate". That's a new one. Only one executive made idiotic claims like those and Microsoft fired him. Today, the BDA announced greater than 75% market share in Europe. That doesn't seem like stalemate to me, but put your best spin on it and maybe you can ignore the numbers a bit longer.
-------------"I have found that if you love life, life will love you back." -Arthur Rubinstein (1887-1982)
The European HD DVD Promotional Group has released some attach rate figures, and it's very good news for HD DVD.
European HD DVD owners have purchased an average of 3.8 movies, compared to 0.6 movies for European Blu Ray player owners. The highest attach rate came from Spain, where HD DVD owners purchased 5.7 movies per player, in contrast to 0.4 for Spanish Blu Ray owners. Italy boasts a 4.4 movie/player rate for HD DVD, 0.4 for Blu Ray. French owners bought 5 movies each, 0.6 for Blu Ray. German HD DVD owners bought 2.9 movies/player, German Blu Ray owners 0.6, and UK owners took home 3.7 HD DVD movies per player compared to 0.8 for Blu Ray.
Attach rates don't tell the whole story, but they are an indicator of healthy demand. Player sales are important, but players are sold to move discs, and the numbers for HD DVD coming out of Europe are very encouraging for HD DVD.
Jack
> > > That's not spinning. It's a serious concern that goes right to the issue of limiting returns on content and quality < < <
That's like saying CDs sound better than LPs because they can hold more music. Remember, 53% of BDs, including recent releases, are on BD-25s.
Jack
... available to the current HD formats. Unfortunately, niche status is probably not what the BDA, Toshiba, and the movie studios had in mind.
.
I suspect actual software sales would be another important metric (which in theory will be highly influenced by relative standalone player sales). I don't know that we'd see a shift in the software numbers until well after the holidays (if there is one in favor of HD DVD).
Other possibly more important metrics include Blu-ray vs HD DVD disc production costs (though I expect this to be a wash in the long-term), DRM features (though it looks like BD+ has been thoroughly compromised) and what I think will be the more compelling argument: Storage and bandwidth capacity. Disney has already touted Blu-ray's advantages in this respect and Sony/Fox/Disney are routinely issuing movies which will not fit on the HD30 (aside from bandwidth issues). Which would make it painful for these studios to have to re-encode for HD DVD should they decide to switch.
The Special feature set support will also go up when the profile issues are resolved. The Studios have shown interest in IME/PIP/etc as potential differentiators between DVD and HD media. Storage/bandwidth issues again limit what HD DVD has been able to do while Blu-ray's features are still in development (unfortunately a disadvantage in the near-term and probably why the BDA hasn't tried to reach mass market pricing a la Toshiba).
Once Blu-ray get's their act together, they'll have far more flexibility in what can be offered with IME/PIP/BD-j/all the other frills I wouldn't give two hoots about. If HD DVD hasn't successfully killed off Blu-ray before this happens, expect Warner's, Universal et al to start paying attention.
What percentage of Planet Earth HD DVD sales were to people with a normal DVD player who didn't realize they were buying an incompatible format? Judging by the "reviews" on amazon, the number must be very high. And I'm sure it applies to other HD DVD titles. Blu-ray doesn't have that problem.
By the way, since you're so critical of the impressive sales of PS3 as potential Blu-ray adoption, do you really think X-box's approach to try to sell a separate HD DVD add-on is a better strategy?
-------------"I have found that if you love life, life will love you back." -Arthur Rubinstein (1887-1982)
The percentage is probably petty small, and I'm sure there are also a few idots that bought BD by mistake.
> > > do you really think X-box's approach to try to sell a separate HD DVD add-on is a better strategy? < < <
No I don't, nor have I ever claimed otherwise.
jack
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